NIKE revenue for the quarter ending August 31, 2020 was, NIKE revenue for the twelve months ending August 31, 2020 was. See below for a chart of Nike having 96%. Prior to the pandemic, according to Placer.ai, a company that measures consumer foot traffic to stores, the wider athletic-wear space seemed poised for a huge 2020. Ports? Nike, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Year/Revenue Jordan; 2018: $2,856 M: 2017: $3,098 M: 2016: $2,753 M: 2015: $2,329 M : 2018 Revenue from Jordan was $2.9 Billion compared to 3.1 Billion for 2017. This timeline presents Nike's North American revenue from 2009 to 2020, by segment. See the chart below to see the pricing variations. I am an associate professor at Fashion Institute of Technology, Chief Strategy Officer at The Robin Report and CEO/founder of my consulting business. I teach at Syracuse University in Martin J. Whitman School of Management. Nike said revenues from its direct-to-consumer division amounted to $11.8 billion in fiscal 2019, fueled by a 35% jump in online sales and same-store sales growth of 6%. by Budrul Chukrut/SOPA Images/LightRocket via Getty Images). NIKE annual revenue for 2019 was $39.117B, a 7.47% increase from 2018. Ethan Chernofsky, vice president of marketing, Placer.ai, stated, “By the first week of June, visits to Nike locations were down just 52% year-over-year even though key states like New York, New Jersey, and California were still closed, and the pace isn’t slowing down. Nike vs Adidas: The Sales Price statistics. Could Stores Be Unlikely Winner As Santa Gets Stuck At U.K. In NIKE’s investor call for Q4 ending May 31, 2020, John J. Donahoe, president and CEO NIKE Inc. As a recognized top retail influencer, I have appearances across many media outlets including NBC Nightly News, Forbes.com, Wall St. Journal, New York Times, Women’s Wear Daily, Reuters, The Washington Post, Fortune, and Chain Store Age. That comes from just 858 total retail stores worldwide. (Statista) #5. © 2020 Forbes Media LLC. By investing in technologies that support a digitally empowered consumer, NIKE will improve inventory management, consumer connectivity, speed-to-market and responsiveness to consumer demand. Friend stated that for the quarter 90% of all global owned stores were closed roughly eight weeks leading to a year-over-year sales decline of 38%. Nike locations were up 8% and 21% YOY January and February respectively before bottoming out in ... [+] March, April and May with declines of 60%, 99% and 83% respectively. We have provided a few examples below that you can copy and paste to your site: Your image export is now complete. It has reported that for the week of June 8th, visits had recovered to the point of being down by only 40% year over year, an exceptional pace of improvement without key states open. in Organizational Behavior from University of San Francisco and an A.S. in Fashion Merchandising and Buying from Fashion Institute of Technology. Please check your download folder. But the pandemic caused visits to plummet in March and then even further in April and May with declines of 60%, 99% and 83% respectively. (Photo ... [+] by Budrul Chukrut/SOPA Images/LightRocket via Getty Images). We will consider four segments when it comes to pricing. NKE Nike pinned the 38% drop on store closures due to the coronavirus pandemic and fewer shipments to its … Just 850+ stores generate over $27 billion of revenues every year. All Rights Reserved, This is a BETA experience. Capitalise on signature trainer & clothing styles with the Nike Sale collection at Nike.com. Despite the United States leading the way in total sales, the Asian share of the global shoe industry is 54%. Friend confirmed that the uptick in business coming into June is very promising. Complete Nike Company Analysis including annual revenue, largest shoe markets, stock value, shoe pairs sold annually, and Converse sales data This timeline shows Nike's revenue worldwide from 2009 to 2020, by region. Revenue can be defined as the amount of money a company receives from its customers in exchange for the sales of goods or services. The acceleration of the consumer’s acceptance of direct business is a strategy NIKE is focused on for the future. NIKE is focused on consumer direct acceleration with strategies that include a market place of the future, new consumer constructs and investing in technology. However, direct-to-consumer business was strong, as digital sales grew 79% and were 30% of total revenue, a goal that was initially set for 2023. Specifically for the basketball footwear, Nike has 96% of the share. Their annual athletic footwear sales total $90 million. The market value of the luxury footwear market in Europe is valued at nearly $18 billion. It is correctly pronounced ‘ny-kee’ … Latest Statistics on Nike. If you use our chart images on your site or blog, we ask that you provide attribution via a "dofollow" link back to this page. I am a retail pundit, business strategist, speaker and professor. NIKE’s clear strategy moving forward will put it on solid footing coming out of the pandemic. NIKE annual revenue for 2018 was $36.397B, a 5.96% increase from 2017. Looking at visits, Saturday June 6th saw a 33% increase over the previous Saturday.”. and Matthew Friend, executive vice president and CFO, discussed challenges faced by the brand. Most people associate footwear with the Nike brand and rightly so. My interdisciplinary education includes an M.B.A. in Strategic Business Administration from Penn State University, a B.S. Nike's North American revenue from footwear amounted to about 9.3 billion U.S. dollars in 2020. • NIKE Brand sales to wholesale customers increased 2 percent while NIKE Direct revenues grew 12 percent to $10.4 billion, driven by a 25 percent increase in digital commerce sales, the addition of new stores and 4 percent growth in comparable store sales. Nike has an average annual worldwide revenue of $27.7 billion. (Photo by Jonathan Bachman/Getty Images). This timeline depicts Nike's revenue worldwide from 2005 to 2020. About Nike: Nike is an international brand of athletic footwear, sports apparel, accessories and equipment. I have over 25 years of experience in the retail industry across many functions including general management, marketing, operations, merchandising, buying, and human. NIKE’s clear strategy moving forward, its leadership’s high confidence in the brand and deep customer loyalty put it on solid footing to prosper as it emerges from the pandemic. In 2020, Nike's global revenue amounted to about 37.4 billion U.S. dollars. NIKE annual/quarterly revenue history and growth rate from 2006 to 2020. Athletic footwear, less formally known as sneakers, can be found anywhere from boardrooms to fashion runways and companies such as Nike … Nike's direct-to-consumer sales business grew in Q1 FY 2021, while sales from its wholesale business fell. We have provided a few examples below that you can copy and paste to your site: Your data export is now complete. Please check your download folder. Find out all the key statistics for Nike, Inc. (NKE), including valuation measures, fiscal year financial statistics, trading record, share statistics and more. November Retail Sales Aren’t As Ominous As You Think—Just A Clear Set Of Covid-19 Winners And Losers, Four Trends That Will Shape Retail In 2021, Fueled By E-Commerce Growth, Industrial Leasing Continues To Soar. Strong leadership, a diversified business model including wholesale, retail, and direct-to-consumer across many countries will allow NIKE to rebound strongly for the remaining part of 2020. Opinions expressed by Forbes Contributors are their own. It is noted that Nike owns 48% of the athletic footwear market in the United States. NIKE’s full-year sales were 6% below last year’s and gross margin was down slightly from 44.7% to 43.4%. The new consumer construct recognizes that consumers shop across categories and NIKE will create a support structure to make shopping journeys more holistic and efficient. Backlinks from other websites are the lifeblood of our site and a primary source of new traffic. With a 23% increased in inventories from the previous year, the following statistics show the recent financial health of Nike, Inc. Nike revenue from Jordan brand 2015-2018. I have over 25 years of experience in the retail industry across many functions including general management, marketing, operations, merchandising, buying, and human resources. The segments are designed based on the MRP ( not the sale price ). Currently, NIKE has only about 10% of the women’s apparel market. For example, the NIKE app was downloaded more than 8 million times in the past quarter and sneakers have reached the $1 billion consumer demand mark. The Nike Brand. 27 in the Internet Retailer 2018 Top 1000. NIKE revenue for the twelve months ending August 31, 2020 was $37.337B, a 6.26% decline year-over-year. Nike is No. Nike… It sells products in six key categories – Running, NIKE … There are five specific factors that will solidify future growth: the power of the brand itself, China returning to pre-pandemic growth, digital transformation, the Jordan brand which represents 12% of total revenue, and continuous innovation. Nike Inc.’s online sales grew 36% year over year to surpass $1 billion in quarterly revenue for its fiscal third quarter ended Feb. 28. (Statista) #6. See the interactive visualization here. Nike's business continues to be adversely impacted by the COVID-19 pandemic. Friend discussed NIKE’s quick response to inventory overages due to closed stores by canceling 31% of on-order units and editing current assortments to help right-size the inventory position for fall and holiday selling. Lawsuits: Recently, a former employee accused Nike of discrimination based on his Croatian origin. Nike Inc. Cl B. NIKE, Inc. engages in the design, development, marketing, and sale of athletic footwear, apparel, accessories, equipment, and services. March, April and May with declines of 60%, 99% and 83% respectively. The Jordan brand represents 12% of NIKE's total revenues. In 2020, Nike's North American revenue amounted to about 14.48 billion U.S. dollars. Revenue is the top line item on an income statement from which all costs and expenses are subtracted to arrive at net income. Creating value for the consumer and concentrating on long-term profit strategies is a way forward for the brand. NIKE will also open smaller format mono-branded stores. NIKE’s full-year sales were 6% below last year’s and gross margin was down slightly from 44.7% to 43.4%. EY & Citi On The Importance Of Resilience And Innovation, How Digital Workflows Helped Save Basketball During The Pandemic, Impact 50: Investors Seeking Profit — And Pushing For Change, Michigan Economic Development Corporation With Forbes Insights, Dillard’s And New Orleans Mutually Benefit From Keeping Mr. Bingle Alive And Well. The company has reduced discretionary spending with expenses down 6% for the quarter but will continue to invest in digital strategies and supply chain management to foster greater efficiency in business operations. Placer.ai continues to track visits as stores reopen. NIKE store visits improving significantly since April. New York (AFP) – Sports giant Nike reported a surprise loss Thursday as shutdowns due to COVID-19 prompted a big drop in revenues in spite of higher online sales. I am a contributor to Forbes.com, The Robin Report and a member of the BrainTrust for RetailWire. While the global pandemic has led to a major shift in consumer shopping behaviors and an acceleration of digital purchasing, NIKE has had its strategy tested during this challenging period and has been able to provide deeper consumer connections to the brand. If you use our datasets on your site or blog, we ask that you provide attribution via a "dofollow" link back to this page. As a brand, their global market share is expected to be near 30% by the end of the decade. Sales fell to $6.3 billion from $10.1 billion a year ago. Statistics on Nike's Leadership. The brand’s digital sales surged 82% in the first quarter ended Aug. 31, with at least double-digit rises recorded in all regions. Four former female Nike employees filed a class-action lawsuit against the company in August 2018. Wholly-owned NIKE, Inc. subsidiary brands include Converse, which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories. In depth view into Nike Revenue (Quarterly) including historical data from 1980, charts, stats and industry comps. Is It To Preserve Workers’ Health Or Industry Profits? Nike was the most popular style in 81% of those store checks, up from 67% during the back-to-school rush last year. It didn’t break out exact online sales, but CEO Matt Parker said on an earnings call transcribed by Seeking Alpha this was the first time it passed that milestone in a single quarter. 25 In 2016, Nike's sales revenue was 32.46 billion. Many hardcore fans of the brand mispronounce the name ‘Nike’. The market place strategy includes ensuring that products are available in a timely manner to meet demands, which require a strong focus on inventory management, providing more efficient direct-to-consumer operations and taking advantage of the considerable profit potential of women’s categories. They have nearly 4x the amount of footwear sales than their nearest competitor. You may opt-out by. Products sold in the range of 0 – 5000 or Roughly $65. Find the latest historical data for Nike, Inc. Common Stock (NKE) at Nasdaq.com. NRF Calls For Retail Workers To Get Vaccine First. Despite its fame, Nike depends on the U.S for substantial sales and growth. Nike sales are up 31 percent since the Kaepernick campaign A recent poll found a 10 percent increase in the number of Nike customers versus … Nike Buys Out Competing Sports Product Brands. Pandemic-Proof Nike Delivers Another Strong Quarter With 9% Sales Increase, Whisky’s Pandemic Immunity: Macallan Breaks Launch Record With $2 Million In Orders At Prestige Drinks Retailer Le Clos, Q&A With Moncler’s Remo Ruffini, On Stone Island Partnership, 2021 And Beyond. Nike Sales Statistics The fourth quarter for Nike, Inc. in 2012 ended up being their largest revenue quarter in history. The numbers that Nike is able to bring in are staggering. Nike reported a loss of $790 million in the quarter ending May 31, which translated to a loss of 51 cents per share compared with analyst expectations for nine cents per share in profit. NIKE annual revenue for 2020 was $37.403B, a 4.38% decline from 2019. Adidas saw revenues reach $12.8 billion for the year. Find out all the key statistics for Nike, Inc. (NKE), including valuation measures, fiscal year financial statistics, trading record, share statistics and more. 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